Discoverability
- Hours differ between website and map listing
Sample finding.
Source: https://example.com/hours · retrieved 2026-01-15
Verified1/4
SAMPLE REPORT — fictional business and illustrative data. Not a real assessment or client.
Digital Property Report · Sample
Example Bakery Co. (fictional)
Sample City · Goal: More bookings or online sales
Evidence coverage
—
Overall score withheld: 2 of 9 areas have verified, rated evidence (needs 6).
Scores use only rated, evidence-backed items. Unknown means not yet assessed — never zero.
| Area | Findings | Verified | Score |
|---|---|---|---|
| Discoverability | 1 | 1 | 25/100 |
| Websites & domains | 1 | 1 | 50/100 |
| Brand | 0 | 0 | Not assessed |
| Reputation | 1 | 0 | 25/100 |
| Social & content | 0 | 0 | Not assessed |
| Conversion, booking & ecommerce | 0 | 0 | Not assessed |
| CRM & follow-up | 1 | 0 | Not assessed |
| Ownership & operations | 0 | 0 | Not assessed |
| Revenue readiness | 0 | 0 | Not assessed |
Asset inventory
| Asset | Area | Condition | Ownership | Evidence | Checked |
|---|---|---|---|---|---|
Primary website https://example.com | Websites & domains | fair | Verified | Sample: registrar record matches owner (illustrative) | 2026-01-15 |
Map listing | Discoverability | weak | Client-reported | Sample: owner says they claimed it years ago | 2026-01-15 |
Social profile | Social & content | unknown | Unverified | — | — |
Findings
Websites & domains
- Site loads but has no online ordering path
Sample finding.
Source: https://example.com · retrieved 2026-01-15
Verified2/4
Reputation
- Reviews are not being answered
Sample finding reported by the owner.
Client-reported1/4
CRM & follow-up
- Unclear whether catering inquiries are followed up
Sample finding awaiting verification.
UnverifiedUnrated
Recommendations
remodelDiscoverability · high priority · small effort
Make hours and contact details consistent everywhere
Sample: conflicting hours were found on two sources.
- Budget estimate
- To be quoted
- Owner
- Agency
- Depends on
- —
- Success metric
- All listings match the website
buildConversion, booking & ecommerce · high priority · medium effort
Add an online pre-order path
Sample: no ordering path exists on the website.
- Budget estimate
- To be quoted
- Owner
- Agency
- Depends on
- Consistent listings
- Success metric
- Online pre-orders tracked weekly
expandSocial & content · low priority · medium effort
Test a catering content series
Sample: only after ordering is measured.
- Budget estimate
- To be quoted
- Owner
- Owner
- Depends on
- Online pre-order path
- Success metric
- Catering inquiries attributed to content
30/60/90-day plan (generated)
- Set up measurement baseline (calls, form fills, bookings, sales by source)Day 7 · Baseline numbers recorded for the last 30 days
- Verify: Unclear whether catering inquiries are followed upverificationDay 10 · Evidence recorded with source and date, or finding removed
- Remodel: Make hours and contact details consistent everywhereDay 14 · All listings match the website
- Build: Add an online pre-order pathDay 43 · Online pre-orders tracked weekly
- Expand: Test a catering content seriesDay 87 · Catering inquiries attributed to content